Advertising Media

Advertising Media

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More than five hundred cities have enacted billboard- control regulations. ... the Outdoor Advertising Association of America (OAAA), an industry trade association, recently issued new guidelines on tobacco and liquor bill-board placement.

Title:Advertising Media
Author:Donald W. Jugenheimer, Arnold M. Barban, Peter B. Turk
Publisher:William C Brown Pub - 1992-01-01


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