Astro Boy and Anime Come to the Americas

Astro Boy and Anime Come to the Americas

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The first generation of American television programmers had few choices of Saturday morning children's offerings. That changed dramatically in 1963 when a Japanese animated television series called Tetsuan Atom was acquired for distribution by NBC. Fred Ladd adapted the show for American television and--rechristened Astro Boy--it was an overnight sensation. Astro Boy's popularity sparked a new industry importing animated television from Japan. Ladd went on to adapt numerous Japanese animated imports, and here provides an insider's view of the creation of an ongoing cultural and media phenomenon.Do. We. Go. from. Here?a€ Shortly before he died, my partner Al Singer and I looked at each other and shrugged our shoulders. Film divisions of major broadcasting companiesa€”NBC, ABC, CBSa€”were turning their backs on Japanese-madeanbsp;...

Title:Astro Boy and Anime Come to the Americas
Author:Fred Ladd, Harvey Deneroff
Publisher:McFarland - 2008-12-04


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