Building & Running a Successful Research Business

Building & Running a Successful Research Business

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In this how-to guide for information brokers, Bates (a business researcher) offers advice for those interested in starting and running an independent research firm. She explains every aspect of the project, from starting the business and attracting clients, to conducting research. Annotation (c) BooIta#39;s a short-term saving that costs you in the long run. If youa#39;re planning to do most of your marketing through your Web site, a professional image there makes a huge ... that it was printed at a union shop. Know your audience and make sure your image is appealing to them. How do ... Many office supply stores provide customized logo design as well as printing services, often for a relatively modest cost.

Title:Building & Running a Successful Research Business
Author:Mary Ellen Bates, Reva Basch
Publisher:Information Today, Inc. - 2003


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