aCold callinga a making contact with strangers a is the biggest fear confronting businesspeople, especially those who work in sales and marketing. aPut me in front of a customer and I can persuade them to buy anything ab just donat ask me to cold call!!a Yet cold calling is unavoidable and something which has to be done (and not just in sales and marketing) if you are to sell and make people aware of your business. This book, based on a very successful course given to thousands of people, shows the art and science of making first contact with complete strangers. The secret is in the preparation and approach, rather than having the gift of the gab, that will enable even yellow-bellied chickens to make that call with confidence.This goal setting activity is very important in order to start getting your attitude sorted out. It isna#39;t ... Above all, do not tell anybody who might laugh at the simplicity of the method, that you are doing this. Their laughter may well put you off. ... I said earlier that I would share what happened as a result of my writing my very first goal list back in 1979. ... I was in the Hertz car rental office at San Francisco Airport.
|Title||:||Cold Calling for Chickens|
|Publisher||:||Marshall Cavendish International Asia Pte Ltd - 2006-09-01|