Comercio Exterior de México

Comercio Exterior de México

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As official regulations in Mexico do not classify beer as an intoxicating beverage, the industry has greater promotional leeway. One factor that tends to curb beer consumption is its relatively high price and the competition it gets from cheap high alcoholic-content liquors, ... The remaining 3 percent is barrel beer, sold to bars and taverns. ... Although there are about 33 brands of beer, the most popular nationwide are: Bohemia, Carta Blanca, Corona, Superior, Tecate and Dos Equis (XX).

Title:Comercio Exterior de México
Publisher: - 1973


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