Comparative Responses to Globalization

Comparative Responses to Globalization

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The authors of this volume explore how British and Japanese firms have responded to globalization from a long-term perspective. Around the world, firms have responded to globalization in diverse ways, from expanding their operations, differentiating their products, normalizing risk, to adopting new knowledge. While many works have examined the impact of globalization on firms, most such studies are ahistorical and only focus on the recent phase of globalization, since the late 1970s. Comparative Responses to Globalization examines these developments from a historical perspective, as firms have been responding to globalization since at least the 19th century. It sheds light on the impact of the institutional setting; the influence of government and entrepreneurs; and the weight of historical contingency in conditioning firm responses. It also touches upon the extent to which specific varieties of capitalism or distances between certain cultures help explain firm responses to globalization.... a site area of 5, 000 square metres, a showroom of 1, 000 square metres, and a service factory of 3, 000 square metres. Toyota ... In Russia, the Hyundai Accent and Elantra, which are in segments B and C, sold well between 2005 and 2008.

Title:Comparative Responses to Globalization
Author:Maki Umemura
Publisher:Palgrave Macmillan - 2012-10-29


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