Contemporary Research in E-marketing

Contemporary Research in E-marketing

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Brings together work being conducted in may disciplines to address the intrinsic inter-disciplinarity of E-marketing.quicker sales for both dealers and private owners, according to estimates by the Goldman Sachs Group, only a€œabout 30% of auto listings on eBay close with a winning bida€ (Wingfield aamp; Lundegaard, 2003). Chip Perry, president of AutoTrader, notes that ... cars listed just on eBay Motors (Fahey, 2003). Hundreds of choices for a given car model, such as Honda Accord, may be available at any given time.

Title:Contemporary Research in E-marketing
Author:Sandeep Krishnamurthy
Publisher:IGI Global - 2006


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