Designing Web Sites that Sell

Designing Web Sites that Sell

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A practical handbook on commerce design and usability design, tailored specifically for the graphic designer. -- A book by designers, for designers, covering what it takes to create a successful commercial Web site. -- Emphasizes realities of market and designer-client relationship. -- Includes seven detailed case studies that illustrate each major principle discussed in the book. Written for designers by designers, Designing Web Sites that Sell is a results-oriented guide to building effective e-commerce Web sites without sacrificing design and style. This book shows Web designers how to begin the process of building and managing an e-commerce site, and leads the reader through each important step: working with clients to establish a visual style right for the client's brand; the five principles of good commerce design; site testing and revising; and how to create content that works for non-browser displays, such as cell phones, PDAs, and other wireless devices. Throughout the book, seven different case studies demonstrate each principle being discussed.Order Summary Items: Shipping aamp; Handling: Total Before Tax: Taw $40.94 $5.47 $46.41 $0.00 Order Total: $46.41 Have a gift certificate or promotional code? Enter code heret I-aquot; Apply , i Learn more about gift certificates Payment Method:anbsp;...

Title:Designing Web Sites that Sell
Author:Shayne Bowman, Chris Willis
Publisher: - 2002


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