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Looking after 'The Environment' should be straightforward - no-one wants to destroy the world. And yet in every 'green' area we are either failing to take the essential steps to prevent destruction of the planet or are being deceived - often by ourselves. By using the scalpel of eco-logic it is possible to open up the reality beneath the layers of confusion and deception, turn recognized situations inside out, identify hidden agendas in the so-called Experts, and come up with real solutions to our green problems. Examining issues such as Climate Change Sceptics, Celebrity greens and the charity gig bandwagon, 'Fair' trade, Organics, Renewable energy, Recycling, Carbon offsets, Sustainability and much more, ECO-LOGIC is a book to shake up the green movement and give it a new impetus.Environmental groups reject hot-air trading, as it has no benefit in reducing pollution, but it can be a necessary start-up cost to get some disadvantaged organizations or countries to join a scheme a€“ a pragmatic hit taken to gain the long-termanbsp;...

Author:Brian Clegg
Publisher:Random House - 2010-01-26


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