Fashion as Communication

Fashion as Communication

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What kinds of things do fashion and clothing say about us? What does it mean to wear Gap or Gaultier, Milletts or Moschino? Are there any real differences between Hip-Hop style and Punk anti-styles? In this fully revised and updated edition, Malcolm Barnard introduces fashion and clothing as ways of communicating and challenging class, gender, sexual and social identities. Drawing on a range of theoretical approaches from Barthes and Baudrillard to Marxist, psychoanalytic and feminist theory, Barnard addresses the ambivalent status of fashion in contemporary culture.Something of this effect may still be seen today in everyday use of the phrases a#39; white collara#39; and a#39;blue collara#39; to indicate non-manual and manual labour. A white collar, being more difficult to keep clean and showing the dirt more clearly than a anbsp;...

Title:Fashion as Communication
Author:Malcolm Barnard
Publisher:Routledge - 2013-10-18


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