Fast Food

Fast Food

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Eating on the run has a long history in America, but it was the automobile that created a whole new category of dining: fast food. In the final volume of their Gas, Food, Lodging trilogy, John Jakle and Keith Sculle contemplate the origins, architecture, and commercial growth of fast food restaurants from White Castle to McDonald's.successfully targeted Americaa#39;s small towns, the only national chain to do so save for Aaamp;W. ... grew rapidly to over 600 locations in 1953.36 Tastee-Freez sold its freezers at cost to franchisees, making its profit on the sale of ice cream mix.

Title:Fast Food
Author:John A. Jakle, Keith A. Sculle
Publisher:JHU Press - 2002


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