Occupational segregation is an important issue and can be detrimental to women. There is a strong need for more women in science, engineering, and information technology, which are traditionally male dominated fields. Female representation in the computer gaming industry is a potential way to increase the presence of women in other computer-related fields. Gender Considerations and Influence in the Digital Media and Gaming Industry provides a collection of high-quality empirical studies and personal experiences of women working in male-dominated fields with a particular focus on the media and gaming industries. Providing insight on best methods for attracting and retaining women in these fields, this volume is a valuable reference for executives and members of professional bodies who wish to encourage women in their career progression.As Carr (2006) points out, neither male nor female audiences are homogenous groups, yet female gamers are often treated as if they are (cited in BouAsa, 2012). ... and boys play, as well as the devices used, are remarkably similar (BouAsa, 2012). ... were launched, such as the fourth version of Kinga#39;s Quest (1994), Odyssey, and Hawaii High: The Mystery of the Tiki, the ... Such women business owners and leaders in the economic sector were at the forefront of transforming the businessanbsp;...
|Title||:||Gender Considerations and Influence in the Digital Media and Gaming Industry|
|Publisher||:||IGI Global - 2014-06-30|