This book explains the role of the graphic designer in making broadcast programmes and on-screen publicity, together with their contribution to art direction and graphic design in TV commercials, supported by case studies of student and professional work. There is a maze of technical production methods available, both old and new, but there is very little literature to describe them or to explain how TV designers organise, understand and employ them. This book offers a sound introduction to the subject with a 32 page colour plate section including many examples of contemporary designers' work. Includes case studies of professional and student work to apply the information with in the book Learn from the extensive experiance of the former Head of TV Graphics at Thames TV Detailed descriptions of current equipment bring you up-to-dateThe making of the a#39;mc Classica#39; commercial for Foxa#39;s Biscuits shows the composition of skills and the role of the graphic ... It was necessary for the edges of this collar to be clearly defined, forming the edge guide in post-production for theanbsp;...
|Title||:||Graphic Design in Television|