Explores broadband adoption and the digital divide through a global perspective. Presents research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Provides multicultural insight into what factors influence consumers' decisions to adopt broadband.More than eightmillion people were trained between 2000 and 2002. ... spreading in reaction to the high level of societal pressure to H[FHO LQ RQHApV SHUIRUPDQFH JDPLQJ RIIHUV DQ DW- tractiveaand addictiveaform of escape.
|Title||:||Handbook of Research on Global Diffusion of Broadband Data Transmission|
|Author||:||Dwivedi, Yogesh K.|
|Publisher||:||IGI Global - 2008-02-28|