This volume provides a fresh look at the media in Asia. It complements the work of the Euromedia Research Group on the media in Western Europe, and supplements with updated information earlier works on the media in Asia and its sub-regions. While providing a predominantly Asian interpretation of Asian media, the handbook is not in disharmony with Western interpretation. The Handbook draws together contributions from over thirty experts, which have been placed within the customary division of Asia into South, Southeast, and East.4.3 Program Policies 4.3.1 Radio Television Malaysia Malaysian laws and government policies determine the RTM program policy. ... audience rating as their guide for programming so much so that throughout the 1990s Malaysia experienced, for the first time, ... Sistem Televisyen Malaysia Bhd. (TV3), the leading privateanbsp;...
|Title||:||Handbook of the media in Asia|
|Author||:||Shelton A. Gunaratne|
|Publisher||:||Sage Publications Pvt. Ltd - 2000-05-12|