Henry Ford, Mass Production, Modernism, and Design

Henry Ford, Mass Production, Modernism, and Design

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Henry Ford is often thought of as being the ultimate American folk hero who developed one of the most important changes to 20th-century American society - mass production. With his successive teams of engineers, Ford developed technologies which placed the motor car at the disposal of millions of people, freeing them from previous notions of distance and space, and re-shaping the modern urban environment worldwide.But we do not intend to make a a#39;sixa#39; an a#39;eighta#39; or anything else outside our regular products. ... Ford car.47 In fact, Ford had already instructed his engineers to begin work on a new model a#39;for the marketa#39; some four months ... The Ford Motor Companya#39;s principal rival was General Motors - most directly, its Chevrolet Division.

Title:Henry Ford, Mass Production, Modernism, and Design
Author:Ray Batchelor
Publisher:Manchester University Press - 1994


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