Identify and Evaluate Advertising

Identify and Evaluate Advertising

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What is advertising, and why should you care? Learn to identify and think critically about advertising. Discover how to pinpoint and evaluate some of the most common persuasive techniques used in advertising.Advertisers pay television stations or online video companies to air their ads at certain times of the day or during specific TV shows. In return, the ... Anthony Crupi, a€œThe Big Bang Rates outside the NFL: A Pricing Guide to the 2013a€“2014 ... Sources: a€œOfficial 2013-2014 Primetime Fall Theory Gets the Highest Ad Adweek, October 13, 2013, Broadcast Season, a€.

Title:Identify and Evaluate Advertising
Author:Valerie Bodden
Publisher:Lerner Publications - 2015-03-01


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