A comprehensive book about the video game industry. The book discusses, in detail, the life cycle of a video game from conception to distribution, including analysis of how game production, marketing, and sales teams work together to launch a successful product. In addition, the book provides informative chapters on intellectual property, and contractual, regulatory, and other legal issues. Topics covered are: Genres and Platforms, Publishing and Industry Economics, Ancillary Opportunities, Industry Trade Organizations, Regulation, Legal Affairs, and Forming and Running a Games Company.potential publisher a better idea of how the game ultimately might come together. ... may be spoken of as having a racing apedigree, a as if the developer was some kind of show dog that must be exhibited only with others of the same breed.
|Publisher||:||gameindustrybook - 2010-08-20|