Journal of Business Strategies

Journal of Business Strategies

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The balancer represents an ideal that reflects the ability of a business to synergistically incorporate elements of all viable generic strategies. ... of differentiation SBUs, whereas manufacturing, finance, and accounting backgrounds were most appropriate for cost leadership business units. ... prospectors, defenders, analyzers, and balancers) instead of two polar strategies (i.e., low cost and differentiation), anbsp;...

Title:Journal of Business Strategies
Publisher: - 1994


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