A solid theoretical framework, thoroughly integrated with research, should provide students with invaluable insight into application in the real world and there is a framework for analyzing national culture which can also be applied to other cultural spheres - regional, industry, corporate and functional/professional - providing students with an understanding of how any business encounter represents the interaction of several cultural spheres. Case studies are drawn from around the world.This book demonstrates how culture affects management practice, from organizational structure to strategy and human resource management.
|Title||:||Managing Across Cultures|
|Author||:||Susan C. Schneider, Jean-Louis Barsoux|
|Publisher||:||Pearson Education - 2003|