Marketing 4

Marketing 4

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Created through a qstudent-tested, faculty-approvedq review process with feedback from students and faculty, MKTG 2010, Student Edition, is an engaging and accessible solution to accommodate the diverse lifestyles of today?s learners.Did you use the promotion code? CHAPTER 18: SALES PROMOTION ... Target, Gap, Sony, and American Airlines are only a few of the companies sponsoring cobranded Visa, MasterCard, or American Express cards. Through loyaltyanbsp;...

Title:Marketing 4
Author:Charles W. Lamb, Joseph F. Hair, Carl McDaniel
Publisher:Cengage Learning - 2010


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