This book provides all the tools you need to implement a membership program that will meet not only the needs on your nonprofit organization, but also the organization's membership and the surrounding community.For this reason, buying many of an item is preferred. ... If the organization has a spokesperson on a show, make certain to remind him or her to mention the membership program, benefits, and how to join. In most ... Create positive member experience, service, and benefits, and word-of-mouth advertising will work as a strong marketing technique. ... Have a point-of-purchase display with the brochure.
|Author||:||Patricia Rich, Dana Hines|
|Publisher||:||Jones & Bartlett Learning - 2002|