8 Chrysler had been trying since 2007 to reorganize its dealer network and eliminate single-brand stores. The bankruptcy ... Ralph Gilles at Dodge and Olivier Francois at Chrysler were involved from the very start in conception and design. Before, the ... Now, since the brand CEOs are part of development from day one, any issues or problems are dealt with up front and right away. As a result, the ... It had to compete with the Honda Civic, the Ford Focus, and the Chevrolet Cruze. Whata#39;s.
|Publisher||:||John Wiley & Sons - 2011-11-21|