Benedetta Brevini investigates the extent to which a Public Service Broadcasting (PSB) ethos has been extended to the online world in Europe. She examines the most significant policy initiatives carried out by PSBs in Europe on online platforms, and analyzes how the public service philosophy is being reinvented by policy makers (at both the national and European level), by PSB institutions and by their competitors. Brevini examines Denmark, France, Italy, Spain and the UK, where PSB has been the subject of landmark reforms that have changed its legal and policy frameworks. Concurrently, at the European level, the debate about the redefinition and expansion of PSB in the new media has been vigorous. As such, Brevini elaborates on and discusses a normative democratic framework for PSB online in Europe named 'PSB 2.0'. She argues that, if the online world is to be infused with the same public service ethos which characterizes traditional broadcasting, European policy makers and institutions need to understand that a reconfiguration of public service values and principles a in other words, PSB 2.0 a is becoming crucial.A Comparative European Policy Study of PSB 2.0 Benedetta Brevini ... 240: a#39;the Commission does not consider that the determination of a amanifest errora canbebased on the mere use of new delivery platforms ... In thiscase, Belgium was requestedto clarify a#39;the definition of the public service remit, especially in relation tonew media services, ... Infact, inSeptember 2009 CarinaChristensen ( Minister of Cultureofthetime) announcedthattheintroduction of a market impact assessment wouldanbsp;...
|Title||:||Public Service Broadcasting Online|
|Publisher||:||Palgrave Macmillan - 2013-09-27|