Nearly half a billion smartphones were sold worldwide in 2011 alone. 67 million iPads were purchased in its first two years in the market; thatas the largest product launch in history. A platform shift took place in 2011afor the first time, sales of smartphones and tablets eclipsed desktop and notebook sales. For the first time since the launch of cell phones, people are spending more time on mobile devicesaand using mobile appsathan the desktop platform browsers. People are on the go, and they need technology that keeps up with them. I decided to write this book because I have encountered many businesspeople who lack the knowledge and confidence to join the mobile app revolution. In these pages, youall find a wealth of information and step-by-step guidance to move you toward the essential launch of your businessas mobile app. Iave also extended the value you will receive here by providing four additional bonuses on my website, www.thebookonmobileapps.com. aThe Book on Mobile Apps lives up to its name. It truly is the ultimate guide for small businesses. Cheryl Paulsen delivers creative thinking, proven strategies, and vast knowledge about the value of mobile apps for small businesses. Her book is timely, informative, and a must-read for any entrepreneur today.a aRaymond Aaron, author of Double Your Income Doing What You LoveWhen your app goes live on the App Store and Android Marketplace, you will get a URL for the direct link. You can then ... Use this in-between time to also develop coupon specials within your app that can go live with the launch. ... You can also create a QR code to connect people with the link on the store of their choosing.
|Publisher||:||BalboaPress - 2012-06-30|