Strategic Management Communication for Leaders

Strategic Management Communication for Leaders

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Succeed in the business world and this course with STRATEGIC MANAGEMENT COMMUNICATION! Easy to read and concise, this text includes numerous exercises so you can test your understanding of key concepts and principles. Critical Thinking and Responsible Communication boxes are just a few of the tools integrated throughout the text to will help you master the material and succeed in the business communications course. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Much writing for school assignments, particularly essay exams, follows this process and can be described as ... this is when it is important to recognize the difference between self-centered and audience-centered message formulation.

Title:Strategic Management Communication for Leaders
Author:Robyn Walker
Publisher:Cengage Learning - 2014-01-01


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