Strategic Management: Concepts and Cases

Strategic Management: Concepts and Cases

4.11 - 1251 ratings - Source

STRATEGIC MANAGEMENT: CONCEPTS AND CASES, 7th edition provides the most accurate, relevant, and complete presentation of strategic management today. Each edition is thoroughly updated to include cutting edge research and trends that are shaping business strategy. The authors guide students through the strategic management process using a unique model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. Throughout the text carefully selected examples and highlights help put the ideas presented into context. The text's stunning four color design, illustrative models and figures also helps to focus students attention on the key points. In addition to the concepts portion, the text includes 35 compelling case studies or you can easily build your own case selections from premier providers such as Harvard, Ivey, and Darden. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Serviceabilitya€”Ease and speed of repair 7. ... Immediately upon becoming CEO of Hyundai Koo Chung started touring the firma#39;s manufacturing he told workers and managers alike, a€œThe only way we can survive is to raise our quality to Toyotaa#39;s level. ... Today, quality is still viewed as the firma#39;s number one priority.92 In 2003, the director of automotive quality research at J.D. Power observed, a€œ Since 1998, anbsp;...

Title:Strategic Management: Concepts and Cases
Author:Michael Hitt, R. Duane Ireland, Robert Hoskisson
Publisher:Cengage Learning - 2006-03-02


You Must CONTINUE and create a free account to access unlimited downloads & streaming