This work offers a summary of the book: aContagious: Why Things Catch Ona by Jonah Berger. Summary of the ideas in Jonah Bergeras book: aContagiousa highlights the six key STEPPS principles that come into play when products or ideas become contagious: ac S a Social currency ac T a Triggers ac E a Emotion ac P a Public ac P a Practical Value ac S a Stories Added- value of this summary: ac Save time ac Understand the key concepts ac Develop your business knowledge To learn more, read the summary of a contagious a and make your product or your idea go viral and get people talking about it.For all these glowing examples of trying to make private things public, keep in mind there are also some potential ... Messages like aJust say noa bring publicity to drug use and studies have shown impressionable youth aged twelve to eighteenanbsp;...
|Title||:||Summary : Contagious - Jonah Berger|
|Publisher||:||Primento - 2014-11-12|