The AMA Handbook of Business Writing

The AMA Handbook of Business Writing

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Just because youa€™re not a born writer doesna€™t mean you should settle for less than perfect business documents. After all, every piece you write reflects directly on the quality of the product or service your business offers. Now, this helpful guide takes the guesswork out of more than 50 commonly used business documents, including: Reports a€c Proposals a€c Business plans a€c Presentations a€c Press releases a€c Memos a€c Email a€c Newsletters a€c Collection Letters a€c Sales materials a€c And more Arranged alphabetically and cross-referenced for easier use, the book presents clear examples of how to (and how not to) create winning materials every time. The authorsa€™ step-by-step instructions begin with an overview of the writing process, from preparation and research right through to final review and publication. Sample documents show you how your pieces should look and read, and close to 300 individual entries cover key points of grammar, style and spelling, and present strategies for writing more clearly, avoiding bias, eliminating clichAcs, and much more.REFERENCE. LETTERS. It offers an endorsement of the persona#39;s job performance, skills, and character. A reference letter may be accepted in lieu of contacting references on the phone. A reference letter should include (Figure 3.61): a–i Howanbsp;...

Title:The AMA Handbook of Business Writing
Author:Kevin WILSON, Jennifer WAUSON
Publisher:AMACOM Div American Mgmt Assn - 2010-08-03


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