Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communicationPublic. Relations. and. Reputation. Management. in. a. Crisis. Situation: How. Dennya#39;s. Restaurants. Reinvigorated ... much negative media attention, a severely damaged reputation, a drop in customer traffic, and declining operating revenues.
|Title||:||The Handbook of Crisis Communication|
|Author||:||W. Timothy Coombs, Sherry J. Holladay|
|Publisher||:||John Wiley & Sons - 2012-01-10|