The Support Economy

The Support Economy

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Todaya€™s a€œmanageriala€ capitalism has grown hopelessly out of touch with the people it should be serving. The Support Economy explores the chasm between people and corporations and reveals a new society of individuals who seek relationships of advocacy and trust that provide support for their complex lives. Unlocking the wealth of these new markets can unleash the next great wave of wealth creation, but it requires a radically new approacha€”a€œdistributeda€ capitalism. The Support Economy is a call to action for every citizen who cares about the future.According to market research conducted by the Home Service Store, 80 percent of the home-improvement purchases ... There are automobile oil-change services that will come to the house, along with car detailers and mobile repair services.

Title:The Support Economy
Author:Shoshana Zuboff, James Maxmin
Publisher:Penguin - 2004-01-27


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