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a€œOne of the most exciting developments from the world of ideas in decades, presented with panache by two frighteningly brilliant, endearingly unpretentious, and endlessly creative young scientists.a€ a€“ Steven Pinker, author of The Better Angels of Our Nature Our society has gone from writing snippets of information by hand to generating a vast flood of 1s and 0s that record almost every aspect of our lives: who we know, what we do, where we go, what we buy, and who we love. This year, the world will generate 5 zettabytes of data. (Thata€™s a five with twenty-one zeros after it.) Big data is revolutionizing the sciences, transforming the humanities, and renegotiating the boundary between industry and the ivory tower. What is emerging is a new way of understanding our world, our past, and possibly, our future. In Uncharted, Erez Aiden and Jean-Baptiste Michel tell the story of how they tapped into this sea of information to create a new kind of telescope: a tool that, instead of uncovering the motions of distant stars, charts trends in human history across the centuries. By teaming up with Google, they were able to analyze the text of millions of books. The result was a new field of research and a scientific tool, the Google Ngram Viewer, so groundbreaking that its public release made the front page of The New York Times, The Wall Street Journal, and The Boston Globe, and so addictive that Mother Jones called it a€œthe greatest timewaster in the history of the internet.a€ Using this scope, Aiden and Michela€”and millions of users worldwidea€”are beginning to see answers to a dizzying array of once intractable questions. How quickly does technology spread? Do we talk less about God today? When did people start a€œhaving sexa€ instead of a€œmaking lovea€? At what age do the most famous people become famous? How fast does grammar change? Which writers had their works most effectively censored by the Nazis? When did the spelling a€œdonuta€ start replacing the venerable a€œdoughnuta€? Can we predict the future of human history? Who is better knowna€”Bill Clinton or the rutabaga? All over the world, new scopes are popping up, using big data to quantify the human experience at the grandest scales possible. Yet dangers lurk in this ocean of 1s and 0sa€”threats to privacy and the specter of ubiquitous government surveillance. Aiden and Michel take readers on a voyage through these uncharted waters.See G. A. Miller, introduction to The PsychoBiology of Language (Cambridge, MA : MIT Press, 1965), onlineat ... a€œQuantifying the Evolutionary Dynamics of Language, a€ materials; Michel2011 and itssupplemental andMichel2011S. Cambridge, England. Here weassume that the burnedtoburnt frequency ratio reflectsthe proportionof English speakers inthe UnitedKingdom who useeach form. ... (Amoredetailed instruction.) a€œPage ... Fortune 500 Legal Department Psychology Legal issues.

Author:Erez Aiden, Jean-Baptiste Michel
Publisher:Penguin - 2013-12-26


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