Watches Tell More Than Time

Watches Tell More Than Time

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Why is it more hip to sip a cup of Braun coffee than it is to swill Mr. Coffee? It's the design of the coffee maker. What drives the well-heeled into K-Mart? Martha Stewart designs. This informative book explains the importance of successful product design for business-people and other nondesigners.At the same time, this book offers design professionals and aquot;design junkiesaquot; a unique opportunity to learn the secrets of successful product design from an acknowledged master.

Title:Watches Tell More Than Time
Author:Del Coates
Publisher:McGraw-Hill Companies - 2003


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