Where the Suckers Moon

Where the Suckers Moon

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Rothenberg chronicles the brief, turbulent marriage between a recession-plagued auto company and an aggressively hip ad agency (whose creative director despised cars), capturing both the ad world's tantalizing gossip and the broader significance of its creations. qSimply the best book about advertising I have ever read.q--Neil Postman (Technopoly).Which sums up the Subaru Legacy. The Legacy is so well built reviewers often claimed it was aquot;overengineered.aquot; Its starting price is just $12, 999. It was 1990a#39;s a€œ Easy Maintenance Car of the Year.a€ And as for longevity, ita#39;s a Subaru and 93anbsp;...

Title:Where the Suckers Moon
Author:Randall Rothenberg
Publisher:Vintage - 2013-02-20


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