The secret to getting gifts and making donors feel like winners. Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author's own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company. Thomas D. Wilson is the vice president and western regional manager for Campbell a Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.Board members: as champions, 131 and corporate interviews, 117 corporate officers as, 38 and identifying donors, 9 and law of the few, ... 144 length of, 34 people centered fundraising for, 47 quiet phase of, 196a197 successful, elements of, 128 thank-you notes for gifts to, ... 285 Charity Rating Guide, 284 Charitywatch.org, 284 Charrettes, 151 CHEER method, 91a92 Chicago Community Trust, 80 Chiefanbsp;...
|Author||:||Thomas D. Wilson|
|Publisher||:||John Wiley & Sons - 2008-01-09|